We all know him. He’s the guy that likes to brag about himself a lot. He’s cocky. He’s flashy. He’s good-looking.
There is no way he would ever do a set at the weight-room NOT in front of a mirror and NOT wearing a sleeveless shirt.
He drives a red convertible and regularly goes to a tanning salon.
He might even have a shirt that he wears that says something like “strongest man alive” or “world arm-wrestling champion.”
He is … Mr. Wonderful.
Is this guy a bad person? Not necessarily.
Is it OK to be friends with a guy like him? Sure, why not.
Would you choose to spend time with him everyday, numerous times a day, for the rest of your life? Probably not.
Is this guy a perfect personification of foods that have health claim labels on them? Oh yeah.
[If you are married to Mr. Wonderful, please send your hate-mail to Sarah@Delete.com]
Labels that claim foods are healthy: don’t even get me started. Chocolate cupcakes claiming that they’re a good source of calcium.
Frosted cereals saying they can improve attentiveness and your child’s immune system.
No trans fat!
Made with REAL FRUIT!
You’ve seen them all.
How about this new confusing one from the Academy of Nutrition and Dietetics which has a program and website called eatright.org and a page specifically for kids called Kids Eat Right.
So here’s what happened: Kraft Singles is endorsing the Kids Eat Right program, not the other way around. But the Kids Eat Right logo is on the package.
So what are unsuspecting parents going to think when they see a “Kids Eat Right” logo on the cheese?
“Well, these must be healthy for kids!” Then they make it an everyday part of their kids’ diet.
Is it OK to give your kids Kraft Cheese Singles every once in a while? Sure. Just like it’s OK to hang out with Mr. Wonderful — every once in a while. [Apologies to Mr. Wonderful’s wife]
This is just another way that food labels can lead you astray which is why I love the Michael Pollan rule: don’t eat anything that can make a health claim. Cheese (and it’s sad that I have to specify “real cheese” here) should have 2-4 ingredients. Kraft Singles has 19.
Sorry Kraft Singles — don’t mean to be singling you out. You were at the wrong place at the wrong time.
The strongest guys in the world don’t walk around telling everyone they’re the strongest guys in the world.
Michael Jordan doesn’t introduce himself to people by saying, “Hi. I’m Michael Jordan. I’m the best basketball player who ever lived” (no debate here people — it’s Jordan).
Olympic Gold medalists don’t walk around with their medals around their necks (for the most part — there ARE exceptions here, just like there are some OK foods that make health claims).
Or imagine this one, “Hi I’m Paul McCartney. I’m a REALLY good musician.”
People or things that are the best or do good stuff for us don’t have to tell us. They let their actions speak for themselves. They don’t ask for respect — they demand it.
So back to Mr. Wonderful — you know, the guy who loves to brag about himself.
Being around him 24/7 will eventually lead you to think that walking into on-coming traffic is a good idea, so you have to pace yourself with time spent around him.
Just like you have to limit the times that you are around foods that walk around shouting about how great they are for you.
Don’t believe every health claim you see. Don’t buy into every “suggestion” or “guideline” produced by the government. Don’t eat foods out of boxes or packages on a regular basis.
Do eat real, whole food MOST of the time.
Do avoid foods that have health claims MOST of the time.
And if you find yourself about to be locked in a room with Mr. Wonderful … run away. As fast as you can.