As a trainer, one of the most frustrating obstacles I encounter with clients is the “eating paleo is too expensive” dilemma. This one problem can be the biggest obstacle in the path of a paleo neophyte, and not because they truly can’t afford to eat this way, but because their priorities are usually not conducive to making a major change in the way they live in their bodies.
Robb Wolf’s Paleo Budget Shopping Guide is much more than the name implies. This book makes you look at your life, yourself, and your choices and re-examine your priorities. Robb’s sentiment is a “no joke, no excuses one” that I appreciate to the fullest based on years of experience working with people who want to be healthy but continue to find comfort in being stuck behind a list of excuses.